[SMARK TV] Marketing research 2012 - Key consumer trends

In cadrul conferintei Marketing research 2012, speakerii panelului Key consumer trends au venit in intampinarea participantilor prin expunerea unor trenduri identificate la nivel de consumator dar si a unor studii de caz ce au avut ca punct de pornire un astfel de trend, exemplificand astfel modalitati de implementare. Vedeti aici o parte dintre subiectele abordate in cadrul panelului de catre Ada Roseti (Director de Programe pe Europa de Sud-Est, Discovery Networks) si Andrei Canda (Client Service Director, Mercury Research)Violeta Bahaciu (Knowledge Research Manager, GfK Romania)Radu Bogdan (Managing Partner, Brennan Research& Consultants)Adina Nica (Consumer Insights and Brand Strategy Consultant, The Network)Dan Petre (Managing Partner, D&D Research), dar si Alina Tudose (Managing Director & Head of Strategy, CohnandJansen JWT).

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