[SMARK TV] Marketing Research 2012 - Shopper Research

06 Jul. 2012, 12:16 PM • Focus • Mihaela Craciunescu

Panelul 3, Shopper Research, din cadrul evenimentului Marketing Research 2012 i-a avut ca invitati pe Fabio Martins (Global Shopper & Retail Shopper Director, Ipsos Global), Gabriela Luca (Cercetator, GfK Romania), Malina Titirez (Client Service Director, Exact Cercetare si Consultanta), Dragos Cirneci (Senior Consultant,Synergon Consulting), Daniel Enescu (Managing Partner, Daedalus Millward Brown) si Tudor Galos (Consumer Marketing Manager, Microsoft Romania). Pe masa discutiilor au fost aduse subiecte precum instrumentele care monitorizeaza comportamentul de consum, factorii care influenteaza decizia de achizitie online sau folosirea noilor tehnologii in shopper research.

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Info

Companii

Daedalus Millward Brown Exact Cercetare si Consultanta GfK Ipsos Research Millward Brown

Branduri

Fabio Gabriela Microsoft SMARK

Oameni

Daniel Enescu Dragos Cirneci Gabriela Luca Malina Titirez Tudor Galos

Pozitii

Client Service Director Consumer Marketing Manager Managing Partner Marketing Manager Senior Consultant

Subiecte

Corporate, Marketing, Research

Sectiune

Focus

Dictionar

Marketing, Marketing Research, Podcast, Service

Branded

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